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Let’s chat quickly about Step 1, which is to organize my Pinterest boards. This task involves conducting an audit of one’s board names, identifying inactive boards, and merging or archiving them if needed. Here are my insights:

Unless you were extremely diligent and researched Pinterest marketing thoroughly before creating your Pinterest boards, I’m willing to bet your initial execution was a little like fumbling in the dark….

Today, I’d like to share one of my old pins that had zero traction until only a few months ago. I hope this case study provides actual evidence that old pins can see an engagement spike out of the blue and, hopefully, increase your reach.

Since Pinterest is frequently described as a search and discovery platform, I have never bothered to optimize my strategy by pinning at a specific time, despite seeing this tip in…

In this post, I want to talk about insights I’ve gleaned over the last two years about the types of pins you should be making more of. I’m not talking about pin format, but rather, the function, intent, and design of the pin.

What if I told you that while the use of AI Pinterest prompts might be cutting your time in half, it may not actually be helping your Pinterest strategy as a whole?